Tag Archives: proposition

Connect the dots……so that you and your business are truly connected to your customers and profits

Have you often heard folks say things like “ I wish I didn’t work here” or “I cannot stand that customer” or even stuff like “I wish that the other teams’ in my company are not successful in that project” or stuff like “”I wish I don’t have to pay so much for my employees”.

These are real expressions that I often hear from employees or business owners working in small and large companies. Just take a moment and think about the specific comments above.  I am sure some of those comments above were done by folks at the spur of the moment or were inadvertent. Read more »

  • Facebook
  • Twitter
  • del.icio.us
  • Google Bookmarks
  • Digg
  • Mixx
  • Yahoo! Bookmarks
  • StumbleUpon
  • Yahoo! Buzz
  • Technorati
  • LinkedIn
  • MySpace
  • Reddit
  • email

What is the art of delivering customer experience? – The experience is the proposition!

The customer value proposition is more than the product or service. It is more than how you price it or promote it or through which channels you sell it. The totality of the customers experience is what matters.

This article authored by me is published in both the online and print versions of the SME Advisor Middle East magazine in the January 2011 issue. http://www.smeadvisor.com

Read more »

  • Facebook
  • Twitter
  • del.icio.us
  • Google Bookmarks
  • Digg
  • Mixx
  • Yahoo! Bookmarks
  • StumbleUpon
  • Yahoo! Buzz
  • Technorati
  • LinkedIn
  • MySpace
  • Reddit
  • email